Hello! I'm Brandi.
A Master of Fine Arts in Writing, with more than two decades of experience in identity development, content strategy, editorial direction, copy writing, and editing for both print and digital platforms.
I craft content with a focus on narrative, and collaborate with visual storytellers to create web environments and social spaces that engage audiences, spark dialog, and drive thoughtful action.
I love partnering with artists and independent businesses, creative entrepreneurs and agencies, to help them grow and evolve their brands. I also partner with publications to provide editorial consult, as well as large-scale, international companies and organizations on thought leadership, messaging clarity, and best-in-class content.
Interested in collaborating on an upcoming project? Let's chat.
“Ms. Herrera engages everyone she encounters to join the collective and think, create, expand.” — Malcolm White, Executive Director, Mississippi Arts Commission
NBCUniversal, Adidas, Hasbro, The U.S. Postal Service, Design Portland, Portland Garment Factory, Portland Community College, Portland Timbers, Kim Dunham, Kinn Studio, Frances May, Paloma Beauty, Ritual Dyes, Evelyn & Bobbie, Simplecast, Cupcake Jones, SPIN Laundry, Comcast, Cisco Systems, Inc., Motif Investing, Hewlett Packard
AfterAll Studio, AHA Agency, Allison Henry Aver, Always With Honor, Fort Wick Studio, Germinate Creative, Jute Creative, Switchyard Creative, Thread Creative, Journey Group, Funk/Levis & Associates, Health Advocacy Partners
The Great Discontent, The Oregonian, Design Portland Journal, USPS Stamps, Agency Post, Visit Mississippi, The Jackson Free Press, BOOM Jackson, Madison Magazine, Matador Network, The Ithaca Times